PRIVACY FOR CONSUMERS AT EMPIREAMERICA
Our goal is to maintain your trust and confidence when handling personal information about you.
YOU HAVE CHOICES
As an EmpireAmerica customer, you have the opportunity to make choices about how personal information about you may be shared. As you consider this, we encourage you to make choices that enable us to provide you with quality products and services that help you meet your financial needs and objectives.
SECURITY OF PERSONAL INFORMATION
The security of personal information about you is our priority. We protect this information by maintaining physical, electronic, and procedural safeguards that meet applicable law. We train our employees in the proper handling of personal information. When we use other companies to provide services for us, we require them to protect the confidentiality of personal information they receive.
OUR ONLINE PRIVACY STATEMENT DOES NOT COVER:
Information collected and used on EmpireAmerica social media sites
Information you provide to the websites we advertise on and may link to
We encourage you to read the privacy policies located on each individual website
WHAT INFORMATION DO WE COLLECT?
We collect two types of online information: non-personal and personal.
When you visit our site, we collect the IP address of the device you use to connect to the Internet. In addition, we gather information such as what browser and which version of it you’re using, the type of operating system you have, and which site you came from. This information helps us provide an online experience that matches your device.
It’s important to note that cookies and pixel tags do not capture any information that can personally identify you. The information they gather helps us improve your online experience and may include:
Whether or not you respond to one of our emails
Time and duration of your visit to our site
Pages you viewed while on our site
In addition to the information described in the previous section, we may also gather personal information that you provide to us such as your name, address, phone number, and email. Collecting this personal information enables us to offer you online experiences that help you with your financial needs. For example, we collect personal information when you are:
APPLYING FOR A NEW PROGRAM OR MORTGAGE
If we have personal information from you, or information that’s publicly available from other sources, we may use it in combination with the information that EmpireAmerica has collected online. We can use this information to better tailor and personalize our service and marketing communications with you, both online and offline.
Please see the Privacy Statement, which we provide to all our customers, for a comprehensive explanation of how we collect, use and share personal information and what you can do to limit the use and sharing of your information.
HOW DO WE USE THE INFORMATION WE COLLECT?
EmpireAmerica uses the information we collect about and from you to manage our business and to offer an enhanced, personalized online experience on our site and third-party websites.
THE INFORMATION WE COLLECT ALLOWS US TO:
Recognize you when you return to our site
Process applications and transactions
Respond to your requests
CAN YOU CONTROL YOUR INFORMATION THAT’S COLLECTED AND USED ONLINE?
It’s important to note that the information we use about you helps us provide you with products, services and experiences that benefit you. You have the ability to control how your non-personal information is collected and used online.
You can control whether to accept cookies or not. If you decide to not accept cookies, some features and services on our site may not work properly because we may not be able to recognize and associate you with your EmpireAmerica account.
If you would prefer not to accept cookies, you can:
Change your browser settings to notify you when you receive a cookie, which lets you choose whether or not to accept it.
Set your browser to automatically not accept any cookies.
NOTICE OF CHANGES
This policy was last modified April 17, 2013.